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Raf Simons is Prada’s new Co-Creative Director

Raf Simons is Prada’s new Co-Creative Director

Amid all the rumours swirling that Raf Simons is taking over Prada as creative director, it’s officially been announced that the rumours are true.. sort of. Come April 2nd, 2020, Simons will be joining Miuccia as the house’s co-creative director.

In an unusual move – the first of it’s kind, infact – the pair will split their responsibilities equally. Combining their efforts to create this dream time, their first show will be Milan SS21 in September.

Simons, who has also designed for Jil Sander and Dior, will be the first designer outside of the Prada family to work with them since the house opened in 1978.

The Belgian designer who will continue to designer for his namesake brand, left Calvin Klein rapidly in late 2018 to focus on his menswear label.

“Prada is a brand that I have been interested in my whole life. I cannot wait to express to all of you the dialogue I will have with Mrs Prada and her team,” Raf announced.

“To be really honest, Mr Bertelli approached me right after my exit from Calvin Klein,” he confirmed. “Miuccia and I had a conversation about creativity in today’s fashion system. And it brought me to open dialogue with many designers, not just Mrs Prada. We have to relook at how creativity can evolve in today’s fashion system.”

As someone has long been a fan of both brands, I can’t wait to see what these new seasons at Prada look at. See the brand’s announcement on IG:

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